A LinkedIn Ads agency for B2B and SaaS teams.
Demoscale is a specialist agency that does one thing: build, run and scale LinkedIn Ads that produce pipeline. No generalist media buyers, no 12-channel decks - one channel, owned properly, reported on revenue.
- LinkedIn only
- 100% of our work sits on one channel
- From 1999 EUR
- Monthly management, spend separate
- Pipeline reporting
- Cost per opportunity, not per click
What our LinkedIn Ads agency covers
Strategy, media buying, creative and measurement handled by the same team, so nothing falls between briefs.
ICP audience architecture
Account lists, job-function layers, intent signals and retargeting tiers built from your closed-won data - not LinkedIn's broad industry presets.
Campaign & offer strategy
A full-funnel structure: demand creation for the 95% not in-market, capture for the 5% who are, and ABM for named accounts your sales team wants.
Creative production & testing
Static, document and video ad creative produced in-house, on a testing cadence, so fatigue never quietly kills your cost per opportunity.
Tracking & pipeline reporting
Conversions API, offline conversion upload and CRM matching, so you report cost per opportunity and closed-won revenue - not cost per lead.
How we work
- 01
Audit & access
We review your ad account, tracking setup and past 12 months of spend, then flag exactly where the budget is leaking.
- 02
Strategy & build
ICP definition, audience architecture, offer map and first creative batch. Tracking is wired before a single euro goes live.
- 03
Launch & learn
Campaigns go live in staged tiers. First optimisation pass within 10 days, based on qualified conversions rather than CTR.
- 04
Scale & report
Weekly reporting in plain English, monthly strategy call, continuous creative refresh as spend scales.
Who we are a fit for
A good fit
- B2B SaaS companies from seed to Series B with a defined ICP
- Teams spending 8k EUR or more per month on LinkedIn
- Marketing leads who are measured on pipeline, not MQLs
- Companies whose buyers genuinely sit on LinkedIn
Not a fit
- B2C or ecommerce brands
- Teams wanting a multi-channel, do-everything retainer
- Budgets under 8k EUR per month in ad spend
- Anyone who needs results guaranteed in two weeks
LinkedIn Ads agency FAQ
What does a LinkedIn Ads agency actually do?
A specialist LinkedIn Ads agency owns the full campaign lifecycle: audience and account-list architecture, offer and creative testing, bidding and budget pacing, conversion tracking into your CRM, and reporting tied to pipeline instead of clicks. Demoscale runs all of it as one team - no hand-off between strategy, media buying and creative.
How much does a LinkedIn Ads agency cost?
Our management packages start at 1999 EUR per month and scale with the number of campaigns, markets and creative volume. Ad spend is separate and paid directly to LinkedIn. Most B2B SaaS teams we work with run between 8k and 60k EUR of monthly spend.
What is the minimum LinkedIn Ads budget to work with you?
Around 8,000 EUR per month in ad spend. Below that, LinkedIn's auction gives too little data to optimise against pipeline, and you are better off with founder-led outbound before adding paid.
How long before we see results?
First qualified conversions typically land in weeks 2 to 4. A stable cost per opportunity usually takes one full sales cycle, because we optimise toward CRM outcomes rather than form fills.
Do you only do LinkedIn?
Yes. LinkedIn Ads and the creative that runs on it. We do not sell multi-channel retainers, which is why our playbooks for B2B and SaaS go deeper than a generalist performance agency.
Should we hire a LinkedIn Ads agency or build in-house?
In-house wins when you have consistent spend, a dedicated paid-social owner and time to build tracking yourself. An agency wins when you need senior LinkedIn-specific experience immediately, without a hire, and want creative production included.
Let's look at your LinkedIn account
A 30-minute call. We review your current setup and tell you where the budget is leaking - whether or not you work with us.